
The Future of Health Plans in Brazil
In this article on the future of health insurance in Brazil, we'll show you how operators are adapting to increased demand and an ageing population. The sector

Promotional actions for health operators
Promotional actions for health operators are fundamental to winning new customers and retaining the loyalty of existing ones. For 2025, creative and well-planned promotional strategies will make all the difference. In this

Supplementary Health: 2024 Retrospective and Trends
The supplementary health sector in Brazil underwent significant transformations in 2024, shaped by regulatory changes, technological advances and new consumer demands. As the country faced

ANS changes cancellation rules
ANS changes cancellation rules from December 2024. The new rules implemented by the National Supplementary Health Agency (ANS) aim to make the process more transparent and accessible.

Beneficiary Experience Management: Customer Satisfaction and Service Improvements
Beneficiary experience management has become one of the central pillars for healthcare operators and networks. In an increasingly competitive and

Relationship Management with Service Providers in Supplementary Health
Relationship management in supplementary healthcare is fundamental when it comes to establishing solid partnerships with hospitals, clinics, laboratories and suppliers of hospital materials. Clear communication and